Case study: Jordon Northern Apparels — a streetwear store

How we built the Jordon Northern Apparels store: a premium streetwear catalogue with variants, size guides and consistent product imagery.

Devfinity Team··1 min read
How we built the Jordon Northern Apparels store: a premium streetwear catalogue with variants, size guides and consistent product imagery.

The client

Jordon Northern Apparels is a premium streetwear label — clothing designed for comfort, style and confidence, sold under the line “wear your passion”.

What they needed

A store that makes a large catalogue easy to browse and buy from, and that looks like one brand across hundreds of products.

What we built

  • A full e-commerce catalogue organised by category
  • Size and colour variants with per-size measurement guides
  • Consistent, branded product imagery across the range
  • Long-form product descriptions written for search
  • Checkout, delivery and order handling

Under the hood

Products without finished photography are kept as drafts until they have it, so the live store only shows items that are fully presented. The store runs on Biizay, so stock and orders are shared with the business’s other sales channels.

See it live

The project is live at jordonapperals.com. The services involved: e-commerce store development and content and creative production. Planning something similar? Tell us about it, or browse the rest of our work.